Our team has many years experience in a wide-range of expertise to help you through the complete design and development process. At Creactive Design ID, our aim is to help our clients find solutions that match their individual needs. If you have a requirement for any of the services that we offer then please contact us to talk about how we can help your business.
Research is the first stage of the design process. Our requirement capture process assesses user' needs and expectations, design trends, analysis of competitor products, constraints, and required certifications, to help define a product specification and design brief, and fully understand the requirements of the client and the end user.
A product concept needs to be refined and developed to progress from the idea and initial visual stage towards a product that is suitable for manufacture. We will develop all casework components in detail, taking into account all specified requirements and working within a team to ensure the complete product package is considered.
Prototyping is an essential part of product development. Rapid prototyping technologies has made the prototyping process, quicker, easier, and far more cost effective, the benefit of this being that we can create a test environment for mechanical, electronic and industrial design that can help identify any potential issues that may arise prior to commencement of production. From simple in-house rigs and models, to high tolerance SLA, SLS, or FDM parts, we can provide you with the best prototyping solution.
Product labels, user guides, and manuals, all help to reinforce the brand identity of the product and ultimately the company. Creactive Design ID believes that it is important to have a consistent design strategy through all areas of a product's design including not only the product but accessories and associated literature.
Models play an important role in the development of a product. From a simple foam or card model to explore size, form, and interaction, to a finished model to assess final form and finish, we are able to provide models to our clients quickly and efficiently in order to demonstrate ideas and design vision.
Computer aided design is at the core of Creactive Design ID's design and development process. We use Solidworks as our main CAD platform, together with a range of other CAD software to ensure we can import and export a wide range file formats to enable easy integration with clients, suppliers, and manufacturers. From our CAD data we can produce; files for rapid prototyping, files for FEA, files for production tooling, production documentation, and renderings.
From storyboards and concept sketches, through to photorealistic renderings and computer generated animations. Creactive Design ID has the skills to visualise ideas and designs for in-house discussion and design development, and produce high quality media that can be used for marketing and sales purposes. To compliment our hand drawn ink and marker sketches we use a wide range of software including; 3ds Max, Solidworks, KeyShot, Photoshop and Illustrator, that can be combined to produce work in a variety of styles and create visuals to various levels from sketches to full blown photorealistic montages. We can produce still images together with animations and walk-throughs in an array of file formats and resolutions for use in both print and digital media.
3D CAD files do not provide all of the necessary information for the selected manufacturing partner. Tolerances, inspection dimensions, materials, colour and finishes all need to be documented to form a complete set of manufacturing data alongside 3D information, to eliminate misunderstanding.
design for manufacture
Our experience ensures that the products we design are suitable for manufacture. At an early stage in the design process we will identify constraints, such as quantities, budgets, and end user environments, in order to select the most suitable manufacturing process.
design verification & testing
The process of testing and verifying the design is fit for purpose and adheres to any required standards (CE, UL, etc.) is an important phase in the development of many products. These tests may include mechanical, safety, EMC, thermal management and environmental testing. Testing will be carried out by an approved Test House using prototype or production parts, or within a simulated digital environment using finite element analysis(FEA) software.
The creation of your design: this is where we turn your design brief, specification, and ideas into a range of design concepts. Here, we aim to create designs that answer, challenge, and question the brief in the search for the best possible solution. Based on the information you provide, together with your expectations, our knowledge, research, and desire to create products that delight, we will generate a range of design concepts to present to you.
Product packaging can play a number of roles, it's primary role may be to protect the product during storage and shipping, or to draw attention to the product and differentiate it within a retail environment. Budgets, quantities, and primary role of the packaging will all influence our decision on the manufacturing technology that is best suited. We will then explore concepts for the design, looking at the appearance (form and graphics), the method by which the product, accessories, and documentation are contained and presented to the customer, as well as any recycling issues or environmental impact it may have upon disposal.
Brand development is used to give a product or product range a distinctive identity and credibility in the marketplace. Developing a strong brand image is a high priority for any competitive business. It can create a difference to your product by adding value, differentiation from competitors, and connecting you and the customer. At Creactive Design ID our experience in brand development can help you to generate a vision for your company by looking at ways to challenge the market, reinvigorate or offer an existing product in a completely new way. This might be through the use of different shapes and forms, colours, use of graphic design to position your logo identity and the materials used in product manufacture. Throughout the years we have been successful in implementing new product branding approaches for many of our clients. In addition to this, we have created branding guidelines that explain exactly how the different visual design elements should be applied when creating new products within a range.
Early liaison with manufacturing partners is essential to ensure that the end result of any development program or production phase runs smoothly. Creactive Design ID has over many years been using manufacturers in UK, Europe and the Far East; we constantly liaise with them to ensure that the end result is to the quality and accuracy required and expected.
Far East manufacturing
With many years of experience working with manufacturers in China, Hong Kong and Malaysia, Creactive Design ID has established strong links with a network of suppliers in the Far East. We have a dedicated local contact based in Hong Kong, who liaises with local suppliers ensuring quick, low cost and reliable implementation on our manufacturing requirements.
How the user interacts, controls, and gains feedback from a product all forms part of a well considered user experience, which ultimately helps to produce a fantastic product. From the position of a power button, or font used on a keypad, to the layout and style of a graphical user interface (GUI), user friendly, functional design that takes into account human factors and ergonomics are critical factors in the success of a product.
Years of experience have taught us that good product management skills are paramount in bringing a product to market on time and on budget without compromising project goals and quality. We liaise with the client, development team, suppliers, and manufacturers to manage decisions on specification, deliverables, time scales and budgets.